Achieve higher fill rate and eCPM with our Google AdX

Whether you are an AdMob or AdSense publisher, you can use our Google AdX for app and game monetization. The RTB-based platform offers in-depth insights into inventory performance and 24/7 support to ensure policy compliant ads.
Why do publishers trust us





Take your ad earnings to next level
95%
Average fill rate
40%
Revenue growth
20-40%
eCPM increase
3B+
Monthly impressions
15+
Demand partners
30-day
Payout cycle
Built for publishers

Dedicated account managers
Get 24/7 support from reliable ad ops experts to scale monetization with our Google AdX.

Real-time bidding
With RTB, multiple demand partners bid for your impressions ensuring maximized ad revenue.

Boosted fill rates
Our Google AdX improves fill rates by delivering ad impressions to relevant demand partners.

High eCPMs
Through better ad formats and viewability, ensure eCPM boost with our Google AdX.

Policy compliance support
Get timely audits on your apps and games to ensure that all Google AdX policies are met.

Floor price optimization
With floor price optimization, your inventory never remains unsold and gets optimal prices.

Improved ad relevance
Make sure that ads on your app or game are relevant to your traffic for enhanced CTRs.

Revenue diversification
Get help with identifying diverse revenue streams for increased app and game earnings.

Google MCM
Add yourself as a child publisher under our GAM 360 account for seamless monetization.
Demand partners and ad networks we work with













Future-ready Google AdX product interface
Real-time analytics
Be aware of inventory performance with real-time updates on the dashboard. Get important metrics such as ad requests, show rate, fill rate, eCPM, ad revenue, and more. Customize insights by filtering them as needed.
Ready-to-integrate app-ads.txt
Get ready-made app-ads.txt files for games and apps respectively, enabling effortless integration. All you need to do is copy and paste the file into your root domain to start monetizing.
Support for multiple apps and games
Be entitled to adding multiple apps and games for monetization in Google AdX. Add yourself as a child publisher on GAM and check your child publisher status using the dashboard.
QA tickets for policy support
Raise a QA ticket in the Policy Center for the Google AdX team to look at. QA tickets can be used for policy violations and other concerns. You can even read about the app or game do’s and don'ts in detail.
Instant notifications
Be notified in real-time about important events related to ad performance. Whether your fill rate spikes or an invoice is raised, you can see a notification on our Google AdX dashboard with actionable items.
Billing details and invoices
Update Billing Details to get your payouts regularly (30 days). See your owing amount at the top of the dashboard. View and download your invoices at the end of every payout term under Invoices.
Leverage our top features to level up monetization
Log on to PubScale and access a user-friendly dashboard that offers data at your fingertips.
Support for a pool of ad formats
Leverage the power of new-age app and game ad formats that drive ad revenue in short durations.

Banner

In-app Native

Interstitial

Rewarded Instream Video

Rewarded Interstitial

Instream Video

Outstream Video

Instream Audio
Trusted by top global brands

Hear it from your fellow publishers
Read more about GAM AdX
Frequently Asked Questions
Fuel monetization with our revolutionary Google AdX
Sign up with our Google AdX platform to leverage the power of RTB and increase ad earnings. Ensure unhindered monetization with violation-free ads and scale your app and game growth!