About Hang My Ads

Hang My Ads is a fast-growing rewards platform catering primarily to gaming enthusiasts. The platform focuses on delivering fun, challenge-driven tasks that align with the behavior patterns of young, highly engaged users. For a user base deeply motivated by game-related activities, Hang My Ads needed a monetization layer that fit naturally within a gaming-first environment.

The Challenge

The advertiser needed a solution that would:

• Monetize gamers who don’t make in-app purchases
• Provide fresh, dynamic CPE tasks that users would return to daily
• Allow complete customization of the offerwall interface
• Enable consistent earnings without disrupting user flow
• Deliver tasks aligned with user interests (gaming missions, level-ups, rewards)

Conventional ad formats didn’t match the engagement style of their audience and were unable to sustain revenue growth.

The Solution: PubScale Offerwall (API Integration)

PubScale connected Hang My Ads to a high-intent gaming task ecosystem, built specifically to drive activity and depth of engagement. With API integration, they could:

• Build a fully custom, native offerwall experience
• Leverage real-time CPE gaming tasks favored by their audience
• Ensure fast and accurate reward validation via S2S callbacks
• Deliver users a smooth, game-like earning flow
• Maintain complete control over UI, placements, and reward logic

This allowed Hang My Ads to align monetization directly with user motivations, gaming achievements, progression, and rewards.

The Results (Strategic Impact, Not Just Numbers)

• Better user retention, as gamers returned to complete multi-step CPE missions
• Longer session durations, with users spending more time exploring game-led tasks
• Stronger task repeat rates, driven by level-up style campaigns
• Improved earning predictability, enabling more stable revenue planning
• Broader global reach as gaming tasks performed well in multiple regions
• More engaged non-paying users, leading to increased platform stickiness

The outcome wasn’t only higher earnings, it was a deeper, more sustainable engagement model built on gaming behavior and reward psychology.

Going Forward

Hang My Ads is preparing to:

• Introduce themed gaming missions and streak rewards
• Expand offerwall entry points across the website/app
• Test new geos where gaming tasks show strong monetization potential
• Continue optimizing CPE task mix with PubScale to sustain long-term growth